Speaker
Description
This lightning talk will draw parallels between cybersecurity and climate change communication, highlighting the topics shared complexity and the importance of innovative communication strategies to inspire action. Reflecting on past struggles in communicating climate change, the talk will emphasise the approach of evidence-based message framing to convey clear and compelling narratives. Using examples from awareness campaigns, it will highlight the benefits of this approach in shaping perceptions and motivating action. The aim is to highlight an approach to communicating cybersecurity that could be applied to security awareness initiatives in the GÉANT community.
What will the TNC audience take away from your talk
How lessons learned from the struggles of climate change communication could improve security awareness communication.