Speaker
Description
Nowadays, user tracking is pervasive in the Internet. Most websites try to identify their users and gather as much information as possible from them in order to customize their experience and maximice company's revenues. However, the collected information has been found to be used for many other purposes such as price discrimination, financial assessment, phishing or even identity theft. In this presentation we introduce eprivo.eu, a new online service based on a set of state-of-the-art new web tracking detection and classification methodologies, where anybody can scan a particular website and look for the web tracking methods running in the background used to collect our personal information
What will the TNC audience take away from your talk
1 - Online privacy is much more important than most people think.
2 - There is a new online service available to help them protect their privacy.